WARNER BROS: GAMPAICK
‘DENNIS ae Sd 28
MORGA
pmo THE LONE STAR STATE INTO A STA
THESE
TALL
TERRIHC
TEXAS
SWEETHEARTS,
& é
Crgeanganientons Munvennennnnn
BRS
‘Songs | "WARNER
UL NEW! ALL HITS! "6
EVERYDAY 1 LOVE You
A LITTLE BIT MORE'
ANER 7 , MUSICAL
| DONT CARE aE A Laan : : SM ASH
_ ‘| WANT TO BE A CowBOY
= IN THE MOVIES’
‘MUSIC IN THE LAND’ ¢
Hite cn 32; too!
x That rootin’
Screen Play by |. A. L. Diamond and Allen Boretz + Suggested by q..Pk ‘Robert Sloane oS shoot, chewia’
and Louis Pelletier +» Orchestral Arrangements by Ray Heindorf Directed by carro
DAVID BUTLER & CB, eet Sinn!
Mat 401 — 4 columns x 10% inches — 580 lines
So mewrreiss
A Wide-Open Campaign for Warner Bros’ Wide-Open Entertainmen
ADVERTISING
: Wive-OPEN
Y ENTERTAINMENT!
FULL OF Sone,
SPECTACLE
/AND TERRIFIC
TEXAS
OWEETHEARTS!
J
nicht ; Suggested by a Play by Robert Sloane and Louis Pelletier
Rain ALL TEXAN Orchestral Arrangements by Ray Heindorf
at \F Ny ER et A weor ; Directed by
1 9ONT Coe + Y NENT 70 BE Age MOS DAVID BUTLER
ER + WAN \n
Mat 302 — 3 cols. x 8% inches (369 lines )
IMPORTANT NOTE?
As we go to press, practically every one of the
song numbers listed in these ads is getting big
attention from the top bands and dise jockeys.
They’re all hot and on the way up to the top—
but it’s too early to tell which should be given
major display. Watch this important feature of
your ads and set it up to take full advantage of
the music at the time of your engagement.
Country of origin U.S.A. Copyright 1948 Warner Bros. Pictures Distributing Corporation. All rights reserved. Copyright is waived to magazines and newspapers.
MORE LAUGHS, MORE GIRLS
MORE MUSIC THAN
TEXAS HAS TEXANS! #4
Screen Play by I. A. L. Diomond and Allen Boretz WP
Suggested by a Play by Robert Sloane ond Lovis Pelletier
“rchestrol Arrangements by Roy Heindorf
Mat 103
1 col. x 8¥2 inches (119 lines )
WARNER BROS.
WIDE-OPEN
ENTERTAINMENT
WONDER! =:
bea
MORE LAUGHS, MORE GIRLS
ORE SONGS THAN THERE
mos ass i)
ARE SQUARE MILES 1N TEX //
7. NEW ‘EVERY DAY | LOVE YOU
A LITTLE BIT MORE’
Hit TUNES | ‘HANKERIN’s MUSIC IN THE LAND’
si ies « 1 DONT CARE IF IT RAINS ALL NIGHT” :
‘AT THE RODEO’+'| NEVER MET A TEXAN yg
‘t WANT TO BE A COWBOY
IN THE MOVIES‘
Vy
ap
- a
PENNY EDWARD
And look who else is uF
in it! That rootin’, tootin’ Xf
carrot chewin‘’ BUGS BUNNY!
and
DOROTHY MALONE
Screen Play by !. A. L. Diamond and Allen Boretz
Suggested by a Play by Robert Sloane and Louis Pelletier
Orchestral Arrangements by Ray Heindori $$ :
pieced by DAVID BUTLER
Mat 208 — 2 cols. x 11% inches (312 lines )
A COLOR-
SONG AND.
R f+)
ee faTERTAINME Wy ,,
DOROTHY MALONE * PENNY EDWARDS
Screen Play by !. A. t. Diamond and Allen Boretz + Suggested by a Play by
Robert Sloane and louis Pelletier » Orchestral Arrangements by Ray Heindorf Directed by DAVID BUTLER
Mat 207 — 2 cols. x 8% inches (250 lines )
WARNER BROS.
66
aa o wy & .
pores yd : ee
x “ 3
> cum oe JI &> i
f
fi
7
and DOROTHY PENNY
i. MALONE « EDWARDS
veered by DAVID BUTLER Ses
Screen Play by |. A. Lb. Diamorid and Allen Boretz - Suggested by a Play by Robert Sloane and Louis Pelletier
Orchestral Arrangements by Ray Heindorf
Mat 206 — 2 cols. x 42 inches (126 lines )
- SWEETHEARTS,
jl
: WARNER
“EVERYDAY 1 LOVE You ee zz BROS'
A LITTLE BIT MORE'
"HANKERIN’ oe ; ei
‘| DONT CARE IF IT RAINS
ALL_NIGHT'
1 WANT TO TO BE A COWBOY
IN THE MOVIES'
‘MUSIC IN THE LAND’
He's in ieee too!
43 That rootin’
Screen Play by |. A. L. Diamond and Allen Boretz * Suggested by a, . shootin’
and Louis Pelletier + Orchestral Arrangements by Ray Heindorft Directed by LIAR carrot chewln"
DAVI D BUTLER va westerners,
S. “gucs BUNNY!
Mat 301 — 3 cols. x 7% inches (321 lines )
This ad also available in four-column size.
See front cover.
SMALL SPACE ADS
“a DOROTHY MALONE
oe woz’ Sigg
Mat 202 — 2 cols. x 2% inches (60 lines )
BOTH ADS ON ONE MAT
ORDER MAT 101
a
= WARNERBROS® MUSIC SMASH! z
LOO et Aa tha “aaah “
"4 DOROTHY
irectes
creen Play eiPiay iby
meas sie Gis Poligh . rron indorf
1 col. x 2% inches (33 lines )
Jacl calelelee ceee
: MORGAN* CARSON
o/
o/
covoR BY TECHNICOLOR! Pl
’
* “TWO GUYS FROM TEXAS’
. WARNER BROS: MUSICAL SMASH!
fl dll l/l eee ee ol -''
Borotny MALONE Akopals D sclckac ta DAVID ‘BUTLER
ore! Suggeste by
Play
ain Hak a) pe re alle gece cra Rircngeciens by Ray Heindort
1 col. x 1% inches (18 lines )
ted by a Pla ouis Pelletier
Orchestral Arron: gements by Ray Heindorf > Directed by DAVID. "BUTLER
SS
4 DOROT
MALONE - oviitiosO
es by DAVID BUTLER
Screen fra ass 1. A. L. Diamond and Allen Boretz
Suggested by a Play by Robert Sloane and Louis Pelletier
Orchestral Arrangements by Ray Heindorf
Mat 102
1 col. x 4% inches (65 lines )
e Li
gegumneecn: Sy MENT WONDER IN CoLoR By TECHNICOLOP**
ond DOROTHY MALONE . PENNY “EDWARDS, Directed by { DAVID BUTLER
Seen eae ond Suggested by a Play by R d Loui 1 Arr s by Rav Heindorf
Mat 201 — 2 cols. x 1% inches (44 lines)
Official Billing
WARNER BROS. 50%
Pictures Presents 5%
DENNIS MORGAN-JACK CARSON
"TWO GUYS FROM TEXAS” ~.
Color by 15%
TECHNICOLOR 30%
Trailer Copy
OUT OF THE GOLDEN WEST OF
BUFFALO BILL... KIT CARSON ... WILD BILL HICKOK .
STEP TWO CAVALIERS WHOSE
IMPERISHABLE DEEDS ARE FOREVER
INSCRIBED IN THE GLORIOUS ANNALS OF TEXAS!
IT’S THOSE TWO GUYS
and
WHO MADE LAUGHTER
DOROTHY MALONE — PENNY EDWARDS 30%
A NATIONAL HABIT!
Directed by David Butler
% * %
“Dead Eye” DENNIS MORGAN and “Cactus” JACK CARSON...
Scréen Play by
I. A. L. Diamond and Allen Boretz
TURNING THE LONE-STAR STATE
INTO AN ALL-STAR SMASHEROO!
* * *
Suggested by a Play by
Robert Sloane and Louis Pelletier
of % *
“TWO GUYS FROM TEXAS”
Orchestral Arrangements by Ray Heindorf
. IT’S A RIOTOUS ROUND-UP
Music by Jule Styne
Lyrics by Sammy Cahn
OF RHYTHM and ROMANCE
Musical Numbers Created and Directed by
LeRoy Prinz
THAT’LL HAVE YOU ROPED ... TIED AND BRANDED
2K * o
FOR LAUGHTER!
A Warner Bros.-
First National Picture
Book These Latest Warner Bros. Short Subjects
“GREETINGS BAIT”. . . The unique “JOE REICHMAN AND HIS ORCHES-
Jerry Colonna Worm mixes it up with TRA”. . . Joe Reichman, master of the
some poor fish in a hilarious plot styled keyboard, and his orchestra execute de-
for real belly-laughs. lightful renditions of such songs as “Night
4311 ... Blue Ribbon Technicolor Car- and Day” and “Moonlight Sonata” in this
tobacitokelaised) 2-7 mike tuneful one-reeler, which was directed by
Jean Negulesco.
4608 . . . Melody Masters Band (Re-re-
leased) —10 min.
Vitaphone
One-Sheet
es
“SO YOU WANT TO BE A DETEC.
TIVE”. . . McDoakes is a private eye in
this sure-fire laugh-getter. Written and di-
rected by Richard Bare and featuring
George O’Hanlon, the film is the “real
lowdown” on the exciting operations of a
master private detective.
4406 ... Joe McDoakes Comedy—10 min.
“THE MAN FROM NEW ORLEANS”...
William Spratling, the man from New Or-
leans, sees his dream come true in this
Technicolor two-reeler, which depicts the
growth of Taxco, Mexico from a quaint
and ancient village to a national shrine
and silver jewelry center.
4007 ... Technicolor Special—20 min.
“LIVING WITH LIONS”... Cleland Scott
plays host to ferocious lions and leopards
at the open grounds of his African home “PLAYTIME IN RIO”. . . Romantic Rio
in this amazing short subject. The kings
of the wilderness kingdom provide plenty
of thrills as they romp and play with Scott.
4806 ... Technicolor Adventure Special—
10 min.
de Janeiro, playtime city of the Latin
Americas, is the setting for many exciting
sports in this Technicolor short.
4511 ... Technicolor Sports Parade—10
min.
Here They Are! The 7 Song Smashes!!
TIE THEM IN IMPORTANTLY!
SEE YOUR DISC JOCKEY! SEE YOUR DEALER!
Now! Now!!
EVERY DAY | LOVE YOU JUST A LITTLE BIT MORE
HANKERIN' e | DON'T CARE IF IT RAINS ALL NIGHT
THERE'S MUSIC IN THE LAND e | NEVER MET A TEXAN
AT THE RODEO e | WANNA BE A COWBOY IN THE MOVIES
GORDON MACRAE
GUY LOMBARDO
JOHNNIE JOHNSTON
TEX BENEKE
ART MOONEY
BEATRICE KAY
MINDY CARSON
HAL McINTYRE
DICK HAYMES
JO STAFFORD
HARRY JAMES
BLUE BARRON
KORN KOBBLERS
ART KASSEL
JOHNNY MERCER
VAUGHN MONROE
Records
By All These
Top Names
They’ re i S 2
Leading Every
Song Parade!!
Capitol — Columbia — Decca — Mercury — Musicraft — MGM — Victor
ONSTAGE—Here's switch on the "Stop the Music"
idea: Disc jockey brings his show to your house one
week before opening. Five patrons every evening
(chosen by ticket number) are called onstage to par-
ticipate in a "Name the Song” stunt. Orchestra or
phonograph plays popular tunes with mystery gong
sounding as cue for music to stop. Then patron iden-
tifies song just played. Songs from film are plugged
throughout the show — one is held out to be used as
ihe "mystery" song.
LOBBY NOTES—Large cut-outs in shape of musical
notes (prepared by staff artist) make great back-
ground for lobby displays of scenes, star photos and
copy. See also retouched Ad Art, page 14.
SIDEWALK SERENADE—Hook up phonograph to
P.A. system; loudspeaker plays tunes out front.
MERCHANDISING—Merchant Tie-ins suggested by
individual song titles:
“1 DON’T CARE IF IT RAINS
ALL NIGHT” With My New
Rainy Weather Outfit from Tir-
man's Dept. Store
“EVERY DAY I LOVE YOU
Just A Little Bit More''—theme
for jewelry (wedding, engage-
ment rings) display!
“HANKERIN’ ” With my new ranch togs from
For a New Frigidaire? Karsch's “I WANNA BE A
Come to Garfield's COWBOY In The Movies"
ILL
im
HOW TO MOUNT. Hold onto
pommel and leap before you
look. Next, open your eyes. If
you’re sitting astride his back,
you’ve mounted,
8
“HOW TO RIDE A BRONC!
By Jack Carson
HOW TO START
With broncs this is often un-
necessary, sometimes even not
advisable. Try speaking to him
gently, like another horse.
It’s a Plant! It’s a Lobby Blowup!
HORSE. HOW TO STAY ON. This com-
mands all one’s resources. “Grab
leather” with both hands firmly.
For extra measure of safety,
take lead line in teeth,
“Bronco-bustin’? Heck, taint nothin’ but horseplay, pardner,
says “Callous(ed)” Jack Carson whose own skill in the saddle
came to light during filming of “Two Guys From Texas”,
Warner Bros. forthcoming Technicolor production.
ORDER MAT No.
679-501 X
V4
”?
BUT WAIT, WHAT’S THIS? Could it be that our
bronco-bustin’ Jack Carson has been kidding us all
along? Why, the tenderfoot! Masquerading as the
Peerless Pride of the Prairies, is he? Hmmph!
That brone’s as stuffed as a Christmas goose! ©
Junior Chamber of Commerce Helps
You Find Your Own ‘Two Guys’!
TIE IN LOCAL
PROMOTION-MINDED
CIVIC GROUP
IN BIG-TIME
STUNT!
TAKE A TIP
FROM
THE BIG TEXAS
OPENINGS!
Here’s How To Do It:
1) Town’s Jaycees, together with cooperating news- 5) On opening day, the “Two Guys” are feted;
paper and theatre, act as sponsors of the stunt. a) Junior Chamber of Commerce lunch, which is aired over
radio, photographed for newspaper, hailed by mayor in
2) Consider tying-in with similar situation in nearby eave
b) Parade, in promoted cars and trucks, heads for theatre.
town playing picture day-and-date with you. c) Band meets parade in front of theatre.
3) Every organization, factory, club, department store Cee een enna
~~
e) “Two Guys” tour downtown stores, making appearances
and civic group puts up one candidate. Photos run daily for photos.
in papers and public votes for favorites. f) Senior Chamber of Commerce dinner in evening, possibly
tied in with local charity drive.
4.) Two winners, yours and one from nearby city be- g) Evening ceremonies at theatre at which each “Guy” is made
66 ‘ : sik ' honorary citizen of the other town, or inducted into local
come the ““Two Guys From (city or county)’. civic society.
Use real rope!
engl
Suey fl
cise
LOBBY or MARQUEE! pr eeenns FREE RADIO CAMPAIGN!
1) 1l-minute spot announcements and 15-second
7,
station breaks.
Ae yy
2) 5-minute interview with Dennis Morgan.
3) 5-minute interview with Jack Carson.
On three separate discs! (With time allowance for live an-
nouncements.) Order from Warner Bros. Campaign Plan Editor,
321 W. 44th St., New York 18.
LOBBY CONTEST ee eens 3-COL. COLOR-IN Order Mat. No. 679-301-X
(Shown in reduced size )
Blow up still 679-Pub. A64 and Heap Big Message Here For All!
use with ballot box. (Answer:
“Two Guys From Texas”) See
display copy at right.
Translate It And Win Free Seats
To Big Pow-Wow
AT THIS THEATRE SOON!
EXPLOITATION
Window
Stills
Available as set of five.
Nattonal Tie-Ups
MENGEL
FURNITURE
Mengel’s national campaign in-
Order “Window Stills
No. 679”.
cludes magazine advertising and
2 coast-to-coast distribution of full-
PIPES color promotion kit with ad mats,
star photos, standees, other aids.
HABERDASHERY LUGGAGE
Full-page ad—in full color—appears in The
DM-245 T-794
American Home and Better Homes & Gar-
dens (Sept. issues).
Standee Cutout—24" high—in full
color. For window and counter.
&
PROMOTION AIDS AV AILABLE. FOR
COMPLETE DETAILS, WRITE TO:
Advertising Manager, The Mengel Com-
pany, Furniture Division, Louisville 1,
RESORT WEAR De LONG PINS
Malone—319 T-705 (Edwards) ceaeepabira
Fashion Mat
Order Mat No. 679-101-X. RESISTOL HATS Dealer Giveaway — 6
National campaign starts with 2-col., 2-color ad in Life pg. booklet — in full
Western Style (Sept. 27th issue). color.
sin i He
Window Poster—20" x 26"—in full color. -@@j
WINDOW POSTER AND
BOOKLET ARE AV AILABLE
ON REQUEST. WRITE TO:
Mr. Irving Pierce, Advertising :
Manager, Byer-Rolnick Co., |
Garland, Texas.
OS! much longer than your cigarette!
EVERSHARP
Pale green shirt teamed with
sleek-fitting gold gabardine PEN
riding pants, worn by Dorothy
Malone in “Two Guys From Full-page ad—in full color—appears in
Texas”, current Warner Bros. two issues of Life (August I8th and again
Technicolor production. A October). a
NOTE: All exploitation mats and stills are available at National Screen
Service Exchanges!
10
(Advance )
‘TWO GUYS’ TAKE
OVER TEXAS IN
NEW FILMUSICAL
Warner Bros.’ handsome new
Technicolor musical round-up,
“Two Guys From Texas’, co-
starring Dennis Morgan and
Jack Carson in a hilarious ro-
deo of rhythm and laughs, will
be the next attraction at the
Strand Theatre starting Friday.
Songs, howls (also the ‘wolf’
variety) and 50 gorgeous girls
on horseback, presented against
a lavishly tinted background of
dude ranches, moonlight prairies
and desert gardens, embellish
this new musical entertainment.
Dorothy Malone and Penny
Edwards share feminine honors
opposite the two leading fun-
sters. Morgan, equally at home
in musical comedy or drama,
plays a happy-go-lucky one-
night-stand artist in this film.
This is his first musical since
“My Wild Irish Rose”.
Carson is teamed as his part-
ner, who is also stranded in the
Lone Star state, and is willing
to sing for his supper at an ex-
clusive dude ranch. One of their
outstanding duets which is heard
is “I Want To Be A Cowboy
In The Movies’.
The rodeo sequence, created
and directed by LeRoy Prinz,
features 50 beauties on horse-
back, who disport in a spectacu-
lar routine. The Jule Styne-Sam-
my Cahn score is rich and
memorable throughout the pic-
ture. “At The Rodeo” is the
musical theme for this particu-
lar number.
The girls appear in natty
wild west garb, topped by In-
dian head-dresses and _ other
trick effects which lifts the ro-
deo out of the usual class. Leah
Rhodes and Travilla are respon-
sible for the smart western cre-
ations which Miss Malone and
Penny wear, also the outfits
adorning the equestrienne-cho-
rines. David Butler directed.
Bugs Bunny In Feature
A special Bugs Bunny cartoon
sequence is an added feature of
Warner Bros.’ rollicking Techni-
color musical, “Two Guys From
Texas”, Dennis Morgan-Jack
Carson starrer, due next week at
the Strand Theatre.
AT STRAND
DOROTHY MALONE
Still 679-537 Mat 679-1C
TWO GUYS FROM TEXAS
DENNIS MORGAN AND JACK CARSON in their latest laughfest, Warner
Bros.’ Technicolor musical, "Two Guys From Texas", brimful of girls, songs and
fun. Coming next Friday to the Strand Theatre.
Still 679-65 Mat 679-2E
The CAST
MSO Garo) ee oe ae ee DENNIS MORGAN
PGRN: FOGG bic. ie tgs eckoed meth eink getnis: JACK CARSON
POE Wr teste ki. 8 Ee ioe DOROTHY MALONE
WEE Bt MEO. ics behiay sabi gh ae oes PENNY EDWARDS
oe se Re thon ne me eae ee ae Bee oko. FORREST TUCKER
| ape aie g On nese AUR Gait Raila eis aneeh eee MD dak FRED CLARK
BREN ROMER 8 crass!) ably ta) Praeger ashes ase kee tee GERALD MOHR
Pi POOR 68,55. 9082.50 ee os i BR JOHN ALVIN
PLE MRIS Cn AURIS Se nc eu tse lec Seis nid wi ANDREW TOMBES
Peta 2k Reig kOe acd eee MONTE BLUE
DS DOCUML rece cao. hic, Sa ee Eee ce PHILHARMONICA TRIO
PRODUCTION
Produced by Alex Gottlieb. Directed by David Butler. Screenplay
by I. A. L. Diamond and Allen Boretz; suggested by a Play by
Robert Sloane and Louis Pelletier. Directors of Photography, Arthur
Edeson, A.S.C., William V. Skall, A.S.C. Art Director, Edward Car-
rere, Film Editor, Irene Morra. Sound by C. A. Riggs and David
Forrest. Dialogue Director, Herschel Daugherty. Set Decorations by
Lyle B. Reifsnider. Special Effects by William McGann, Director;
Wesley Anderson, A.S.C. Makeup Artist, Pere Westmore, Wardrobe
by Leah Rhodes. Chorus Costumes by Travilla. Technicolor Color
Director, Natalie Kalmus; Associate, Mitchell Kovaleski. Cartoon
Sequence Directed by I. Freleng. Musical Numbers Created and
Directed by LeRoy Prinz. Orchestral Arrangements by Ray Hein-
dorf. Music by Jule Styne. Lyrics by Sammy Cahn, Musical Director,
Leo F. Forbstein. Assistant Director, Phil Quinn. Unit Manager,
Frank Mattison.
The STORY
It’s all about the hilarious anties of a couple of dudes on a Texas
ranch, Dennis Morgan and Jack Carson, a nightclub team stranded
in the Lone Star state, wander into a swank dude ranch. They meet
the manager, Dorothy Malone, and a beautiful guest, Penny Ed-
wards, and permitted to remain, they have to sing for their supper.
Complications arise in the midst of the tomfoolery and moonlight
as the two entertainers vie for favors of the two luscious beauties.
As the rodeo nears, a pair of thieves move in and raid the box-
office. Suspicion is planted on Morgan and Carson, and Sheriff
Forrest Tucker tosses them in jail. They manage to escape just in
time for Carson to enter the rodeo (accidentally) and win prize
money. The thieves are still operating, but are caught this time with
the aid of heroes Carson and Morgan who are promptly cleared of
any wrongdoing. Morgan now wins Miss Malone, Penny announces
her engagement to the sheriff, Carson meets a lovely Indian girl.
(Running time: 86 minutes )
PUBLICITY
(Review )
MORGAN-CARSON
TEAM APPEAR IN
TECHNIGOLOR FILM
Warner Bros.’ celebrated ‘two
guys’, Dennis Morgan and Jack
Carson, disport down in the
Lone Star state in a festive
Technicolor musical round-up,
“Two Guys From Texas”,
Strand Theatre patrons who
viewed this laugh-provoking
farce yesterday, rocked with
laughter at the tomfoolery.
The fun is presented against
a lavish dude-ranch setting, re-
plete with beautiful girls, swim-
ming pools, bridle paths, heav-
enly vistas and yippee cow-
hands.
Two lovelies, Dorothy Ma-
lone and Penny. Edwards fill
the feminine roles, with the lat-
ter presenting some nifty foot-
work while Morgan sings, “I
Don’t Care If It Rains All
Night”. The Technicolor tints
are easy on the eye, with the
vivid outdoor colorings of the
southwest captured to striking
effect.
Particularly arresting is the
rodeo which LeRoy Prinz~has
staged spectacularly. Fifty girls
astride horses parade in trick
formations, attired in snappy
western garb and carrying fly-
ing banners.
David Butler is responsible
for this latest saga of the ‘two
guys’, and he delivers’ the
comedy with a deft hand. Car-
son’s top moments are when he
displays a marked fear of ani-
mals, which ushers in_ the
laughs. Morgan sings most of
the songs, and mostly to the
luscious Miss Malone.
The Jule Styne-Sammy Cahn
score ripples with hits, includ-
ing ‘Every Day I Love You”
and “I Never Met A Texan”
registering strongest. For rip-
snortin’ farce, accented with
girls and tunes, this sparkling
Technicolor round-up wins the
prize. The ‘two guys’ are again
champs when it comes to laughs.
Dennis Morgan Sings
Dennis Morgan hops from
straight dramatic fare to musi-
cal comedy with the greatest of
ease. From “To The Victor”,
this popular Warner Bros.’ star
is now co-starred with Jack
Carson in “Two Guys From
Texas”, a rip-snortin’ Techni-
color musical. He sings several
songs in this lively rodeo film.
STARLET
PENNY EDWARDS
Still PE-T 608 Mat 679-1D
ni
PUBLICITY
12
(Advance )
MORGAN, GARSON
NOW HIT TEXAS
IN WARNER FILM
Hold ’er boys . . . here comes
Warner Bros.’ sparkling new
Technicolor musical, “Two Guys
From Texas”, starring Dennis
Morgan and Jack Carson!
They’re headed straight for
the Strand Theatre, opening
next Friday.
Dorothy Malone and Penny
Edwards fill the feminine leads
opposite the two comics. In ad-
dition to the zany antics of the
starring duo, there is plenty of
musical stanzas, which features
a foot-tapping Jule Styne- Sam-
my Cahn score. The film winds
up with a brilliant musical ro-
deo which LeRoy Prinz has cre-
ated and directed with skill.
David Butler handled the over-
all direction.
Following their initial ex-
ploits in “Two Guys From Mil-
waukee”, Morgan and Carson
are now planted right in the
middle of a swank dude-ranch
in the Lone Star state. All of
the dash and color of this sector
is drafted into the swiftly-paced
plot, with lavish musical touches
inserted for that extra fillip.
One unique sequence is an all-
girl rodeo with 50 lovelies in
the saddle, and put through
their formations by Prinz.
Technicolor magic lifts this se-
quence up to a new high for a
lovely, spirited production num-
ber. Four girl riders are full-
blooded Indians including: Dor-
othy Sky Eagle, Wilma Stan-
dard, Ron Mere Darling and
Dixie Carson.
Alex Gottlieb, producer of
“Two Guys From Milwaukee”
and “The Time, The Place and
The Girl”, produced this new
Warner Bros.’ picture.
Jule Styne, Sammy Cahn
Compose Seven Song Hits
New Jule Styne-Sammy Cahn
songs heard in Warner Bros.’
musical laugh-fest, “Two Guys
From Texas”, starring Dennis
Morgan and Jack Carson, which
opens Friday at the Strand
Theatre, includes ‘‘Music In The
Land”, “I Don’t Care If It Rains
All Night”, “I Never Met A
Texan”, “Every Day I Love
You”, “I Want To Be A Cowboy
In The Movies”, “Hankerin’”
and “At The Rodeo”.
WARNER STAR
DENNIS MORGAN, popular War-
ner Bros, star, who appears with Jack
Carson in the lively Technicolor musi-
cal comedy, “Two Guys From Texas”,
due next Friday at the Strand.
Still DM-255 Mat 679-1A
“TWO GUYS FROM TEXAS”
LONE STAR LOVELIES
ee
ce oi
sates
DOROTHY MALONE AND PENNY EDWARDS, two lovely Lone Star beauties
in Warner Bros.’ Technicolor musical comedy, "Two Guys From Texas", Dennis
Morgan-Jack Carson starrer, opening next Friday at the Strand Theatre.
Sill 679-529
Mat 679-2D
Dennis Morgan, Jack Carson
Due In ‘Two Guys From Texas’
Those famous ‘two guys’, Dennis Morgan and Jack Carson
are at it again! This time. down in the Lone Star state in
Warner Bros.’ hilarious, musical funfest, “Two Guys From
Texas”, with color by Technicolor, which opens next Friday
at the Strand Theatre.
The comedy duo, now matching funsters Hope-Crosby and
Abbott & Costello in rib-tickling films, were together in
“Thank Your Lucky Stars”, “Shine On Harvest Moon’’, “The
Time, The Place and The Girl” and “Two Guys From Mil-
waukee”’.
The ‘two guys’ team garnered millions of new fans, with
the result that Warner Bros. decided to continue their laugh
adventures in this newest comedy. “Two Guys From Texas”’ is
a rip-snortin’ rodeo of laughs, girls and songs, with David
Butler, ace comedy director, at the helm here.
“J Want To Be A Cowboy In The Movies” heads the lively
music score by Jule Styne and Sammy Cahn, with LeRoy
Prinz responsible for the creation and direction of the accom-
panying dance numbers. The Technicolor of ““Two Guys From
Texas” is rich with the brilliant tints of the southwest and
desert locale, For laughs, the Morgan-Carson duo is said to
chalk up another high mark in their array of comedies.
Jack Carson Rose To Top
Through Vaudeville Stint
Jack Carson now co-starring
with Dennis Morgan in Warner
Bros.’ mirthful rodeo musical,
“Two Guys From Texas”, due
Friday at the Strand Theatre,
was seen for the first time on
any stage in Hammond, Indi-
ana.
His partner in that act, Dave
Willock, now is playing Jack’s
nephew on the star’s radio
show. That’s the kind of guy
Jack is. The act may have
broken up, but never Jack and
Dave.
Jack did not forget that the
original name of the act was
Willock and Carson, with Dave
“beating his brains out to keep
us going,” as Jack says.
Goes Texan
Jack Carson, fresh from his
nautical triumphs in “Romance
On The High Seas’, goes Texan
in Warner Bros.’ newest Techni-
color musical round-up, “Two
Guys From Texas’, in which he
co-stars with Dennis Morgan.
One of his outstanding numbers
is “I Never Met A Texan” by
Dave came to Jack originally
when Carson was selling insur-
ance for his father’s company.
Willock’s idea was to go into
vaudeville, and it sounded good
to Jack. A booking agent took
a chance, put them in a Ham-
mond tryout house and, with a
12-minute limit, they wowed ’em.
“No jokes,” says Jack, “all
travesties. We didn’t know any
jokes.”
They played Junior Orpheum
time for years. As long as Car-
son has a show there will be a
spot for Dave Willock, And it
will probably always be with
Dave as Jack’s nephew, even
though Willock is two years
older than Carson.
In Musical
Jule Styne and Sammy Cahn, in-
cluding a specialty interlude by
violin-guitarist, Joe Venuti and
Tony Romano, “Two Guys From
Texas” opens Friday at the
Strand Theatre. Dorothy Malone
and Penny Edwards are also
present. LeRoy Prinz staged a
brilliant rodeo for the film.
(Column Plant)
RODEO SPECTACLE
OF GIRLS STAGED
BY LEROY PRINZ
Cheesecake on horseback is
the way Warner Bros.’ dance
director, LeRoy Prinz, describes
the novel twist of an all-girl
rodeo number in the Dennis
Morgan-Jack Carson co-starrer.
“Two Guys From Texas’, open-
ing next week at the Strand
Theatre.
“We interviewed 200 of Hol-
lywood’s most beautiful riders,”
said Roy, “and ended up with
the choice 50.”
In addition to interviewing
girls, Prinz and his crew inter-
viewed horses, hundreds of
them, finally settling on $200,-
000 worth of choice horses.
“They had to be beautiful to
match their riders,” he said.
“Pintos, painters and palominos
for which any horse trader
would give his right arm for a
stable full.”
To add the proper color that
an all-girl Texas rodeo needs,
Prinz signed Dorothy Sky
Eagle, Wilma Standard, Ron
Mere Darling and Dixie Car-
son, four full blooded Indian
cuties who are the finest stunt
riders in the business.
RUBBER ICE CREAM
SERVED TO EXTRAS
Rubber ice cream was served
on the “Two Guys From
Texas” set at Warner Bros.
Seventy-five of the 300 extras
were assigned to buy ice cream
cones from a vendor while they
watched Dennis Morgan and
Jack Carson on a couple of
bucking broncos.
The scene took three days to
shoot and the sun was blazing
at 103 degrees. And it was not
logical to ask the actors to
drown themselves in ice cream.
Besides, ice cream does not
look like that to a Technicolor
camera. But rubber ice cream
cones can be not only dyed to
the required shade, but shaped
as double deckers or partially
eaten single deckers.
Thus 75 people nibbled away
at one ice cream cone for two
days under the hot sun and it
never melted.
AT STRAND
JACK CARSON teams with Dennis
Morgan in the latest ‘two guys’ saga
in Warner Bros.’ rollicking Technicolor
musical, "Two Guys From Texas",
which opens next Friday at the Strand
Theatre.
Still JC-187 Mat 679-1B
PUBLICITY
JACK CARSON WITH PERT PENNY EDWARDS, Warner Bros.’ new come-
dienne, who appear together in the laugh-a-minute musical, "Two Guys From
Texas", coming soon to the Strand Theatre. Dennis Morgan shares stellar honors
in this new Technicolor film.
Still 679-37
Mat 679-2B
Dorothy Malone Discusses
Her Long Trek to Stardom
Overnight can be a long, long
time, thinks Dorothy Malone.
The Irish beauty from Dallas,
Texas, will find her name right
under Dennis Morgan’s on the
billboards that advertise War-
ner Bros.’ handsome new Tech-
nicolor musical, “Two Guys
From Texas”. But while work-
ing on that picture she talked
with a combination of wariness
and amusement of her so-called
“discovery.”
She said, “I guess most peo-
ple around the country think
that the routine goes like this:
You sit at the soda fountain,
some nattily-dressed agent comes
along and says ‘Kid, you’re it,’
rushes you to a producer’s office,
convinces him you’re Joan Craw-
ford and Lauren Bacall all in
one, and, proff, you find your-
self co-starred with Errol Flynn
and Humphrey Bogart.
“Not on your life!”
“So, as far as I’m concerned,”
Dorothy says, “overnight in
show business is more than a
sleeper jump from MHockaday
School for Girls in Dallas to
Dennis Morgan and Jack Car-
son. Overnight in three long
years of work and study.”
Dorothy’s three years under
contract to Warner’s began af-
ter another studio dropped her
from a list of players who have
since become stars, which is ex-
actly what happened to Ann
Sheridan. Her apprenticeship
included many long months of
diction, dancing, one-act plays,
tests with other players and the
whole rigorous routine to which
young featured players are sub-
jected. Overnight, she thinks,
can be a long, long time.
DENNIS MORGAN AND PENNY
EDWARDS in a romantic moment
from Warner Bros.’ lively Technicolor
musical round-up, "Two Guys From
Texas'' due Friday at the Strand,
Still 679-57 Mat 679-1E
Dennis Morgan Likes
To Sing All The Time
Dennis Morgan starring with
Jack Carson in Warner Bros.’
handsome new Technicolor musi-
cal round-up, “Two Guys From
Texas’, coming soon to the
Strand Theatre, likes to sing any
time of the day. And he believes
that he sings his best before a
few friends around his own home
piano, in his own tiled bathroom
and in church. He has several
recordings of his own which he
likes to have played for his good
friends. They are recorded hymns.
CLEATUS CALDWELL
PLAYS INDIAN PART
After testing 25 actresses to
play the role of the Indian maid
who makes eyes at Jack Carson
in “Two Guys From Texas”,
Warner Bros. took a quick look
in their own back yard and
found just the ticket.
Cleatus Caldwell, wife of
Warner star, Bob Hutton, and
Miss America of 1940, was
signed for the role in the Den-
nis Morgan-Jack Carson Techni-
color musical, after the order
had gone out from the office of
Producer Alex Gottleib to “get
the most beautiful girl you can
find.”
Cleatus, besides being one of
the most beautiful girls in the
world, had the edge on most
other aspirants, being an Okla-
homa-born part Indian.
Bugs Bunny Achieves
Spot in ‘Two Guys’
Bugs Bunny, Warner Bros.’
celebrated —carrot-munching
rabbit, plays an important
role in Warner Bros. new
Dennis Morgan-Jack Carson
Technicolor starrer, ‘“‘Two
Guys From Texas”, opening
Friday at the Strand Theatre.
Bugs has a special cartoon
seguence allotted to himself,
with both Morgan and Car-
son appearing in animated
form. Bugs delivers nicely.
“TWO GUYS FROM TEXAS”
"TWO GUYS FROM TEXAS" with their rodeo girl friends .. . Dennis Morgan,
Jack Carson, Dorothy Malone and Penny Edwards, in Warner Bros.’ new Tech-
nicolor musical featuring the celebrated 'two guys’. Opening next Friday at the
Strand Theatre.
Still 679-524
Mat 679-2C
Penny Edwards, Dancing
Sensation, In Warner Film
A sensational new dancing
star, Penny Edwards, bows in
Warner Bros.’ laugh-provoking
musical, “Two Guys From
Texas’, Dennis Morgan-Jack
Carson ‘Technicolor _ starrer,
opening next Friday at the
Strand Theatre.
She hails from the Broadway
musical stage, danced and sang
in Cole Porter’s “Let’s Face It”;
“Ziegfeld Follies’, the Olsen &
Johnson madcap entertainment,
“Laffing Room Only’, and other
smash musicals. For style and
personality, Miss Edwards has
been considered by Hollywood
insiders to be in the class with
Marilyn Miller, June Haver, Lu-
cille Bremer and Eleanor Pow-
ell.
She was born August 24,
1928, in Jackson Heights, New
York, the daughter of Ethel
(Reaser) and Charles C. Ed-
wards. Her father is in the in-
surance business.
Penny started out with a non-
professional name, the birth
records in the Borough of
Queens noting that she was
called Millicent. She would have
normally fallen into the Milli-
cent rut, and would have been
known by her schoolmates as
Millie, but she declared verbal
warfare on any of her friends
so inclined.
Then there was an era when
her chums tagged her’ as
“Cent.” This, too, brought fire
to the eye and it wasn’t long
before she coined the name of
Penny, And Penny she has re-
mained to this day.
Tommy Hyde gave her her
first dancing lessons at the age
of 6, and Alan Corelli arranged
for her first professional ap-
pearance. Penny accumulated
the stature of a _ successful
Conover model, and as such she
bathed in fluffy bath soaps,
bared her teeth to show she
brushes right, tried on nylons,
submitted to taste tests of soda
pop, and once modelled as a
nurse who “would use only one
kind of bandage and if she
didn’t have it, she’d walk two
miles to get it, even if the pa-
tient died.” “Two Guys From
Texas” is her first feature-role
film. She’s someone to watch.
SQUAW GETS HER MAN
"HEAP BIG WELCOME .. ." greets Jack Carson in Warner Bros.’ handsome
Technicolor musical comedy, "Two Guys From Texas", replete with songs and
girls. Dennis Morgan is co-starred in this film opening Friday at the Strand.
Dorothy Malone and Penny Edwards vie for feminine honors opposite the two
funsters in this lively musical rodeo.
Still 679-13
Mat 679-24
13
14
AD ART
Retouched ad art shown on this
page available as 8x10 stills for
your use in lobbies and special ads.
Order from National Screen Serv-
ice Exchanges.
ABB
ART fel B isd
ART AS
ART oi Ge
ART es ate
moo: AE é - 5 nf ae ES xm
.
ce ted
ot
’
¢
i
1
oo —
oe ee a a
:
.
CEN
——
SIT TEATRO Oe ae REE
Pee
SLIDE
COLORED 22 x 28
(One)
TWO 40x60's
COLORED
11 x 14’s
(Set of Eight)
THEATRE IMPRINT.
f
:
i
,
Le
2
i?
'
u
BS
eS
*
&
ek
€
£
£
£
&
t
es
FE SEI ie Son en sane ys Sree Sie, mt oe
53
:
a
REGULAR | | |
WINDOW CARD Style A Style B
WARNER BROS: wide-c
ARORA RC nt ec
a
Oe ee EERE SEE EH HN Oe EE HHT wy
oe
ey Sees Du et fy Hada Od
= es
Order all Acces-
ie POR Nee SI MN A ur, eS: Me SO oe hang Mg
sorties and Pos-
ters, as well as
Stills and Mats,
from National
Sereen Service
I ER A Si Be eta > Ahn: Pe BOR: ie Hee te see Ste HN te Ee me ae, <u m= of
Exchanges
—
€
'
'
3
t
'
:
‘
2
t
i
i
i
#
i
?
i
U
'
f
i
4
i
|
¢
a
i
i
t #
;
a
,
{
eR ee te ; : :
7 © © oo we Sy ee eH He me ee ey
SSIES SB SO SE RS PRE RE
Se a ik a a
se
Tess:
VITAPHONE
ONE-SHEET
One-sheets and stills
on Warner’ Bros.
Short Subjects also
available at National
Sas Sa Sa Sap Sg aS Ree a Se
Screen.
DOROTHY MALONE: PENNY EDW
eDAVID BUTLER oe :
i cata tna
eRINTED
IN
Us.m
Scanned from the collections of the
Wisconsin Center for Film and Theater Research,
with support from Matthew and Natalie Bernstein.
for Film and Theater Research
http://wcftr.commarts.wisc.edu
MEDIA
HISTORY
DIGITAL LIBRARY
www.mediahistoryproject.org